SSPA/TPSA/AFSMI Social Media Survey: Please Participate!

We are receiving more inquiries from member companies regarding social media.  Who is doing what? How important is it? Which customer demographics care the most? Which social media outlet is the most popular? To help answer these questions, and guide members in creating their own social media program, we need your help.

You are invited to participate in a landmark survey of technology services and support professionals and their perceptions of social media and its impact on the technology services industry. It will take approximately ten minutes to complete.

You and other service professionals from around the industry–and around the globe–will benefit from participating in this important research. The feedback that you provide will help shape how the technology services industry understands the potential—and potential pitfalls—of using social media to support their customers.

The survey contains questions about:

1 – Perspectives & Personal Use of Social Media
2 – Social Media: Corporate Policies & Practices
3 – Social Media for Customer Service & Support: Today & Tomorrow
4 – About You

The results will be initially unveiled Wednesday Oct 21st by our Director of Member Programs, Shawn Santos, during his breakout session “Change is the Only Constant: How Social Media is Transforming Customer Service & Support” at Technology Service World 2009 Las Vegas, however, those that complete the survey and provide contact information will receive a summary of the results in a “survey respondents report” which will contain the full set of information and specific read outs for our industry.

I will also be using the survey results in published research later in 2009.

The results of this study are absolutely, 100% anonymous and confidential. Only aggregated views of the results will be created. Your individual responses will NOT be associated with your name or your company name in any way, in any reports, presentations, webcasts, or other disseminations of the results of this study.

To take the survey, follow this link:

http://socialmediaandtechservices.questionpro.com/

Thank you for your help! If you have any questions, please let me know.

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